About Us
Vital Proteins helps people feel better and live fuller lives through whole-food based nutrition. We’re all about feeling your best, giving your best, and looking your best. We do that by providing and promoting the body’s production of collagen with natural, minimally processed, and clean-label products.
Centuries ago we utilized sustainable, whole animal nutrition – think bones, broth, organs and tendons – to enrich our diets with an abundance of collagen. Over the past century, modern food processing and new dietary habits have removed this natural and healthy protein from our diets. We’re getting back to our roots by choosing whole-food-based nutrition that strives to enhance quality of life.
Collagen is the vital building block of our bodies including skin, hair, nails, bones and joints. However, our bodies cannot synthesize enough collagen on their own and our diets today contain minimal collagen. We know that our production declines 1% per year after we hit age 25, but our need for it only grows as life goes on and activity increases. Supplementing our diet to ensure that our bodies are enriched with collagen is the key to good health and a full life.