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Since 1970, Herbatint, a family owned and operated company located in Rome, Italy, has been recognized as the leading producer of natural haircolor and hair care products of the highest quality. Our products are made from certified organic herbal extracts and with the greatest of care—a reflection of our values. Our generations old formula is free of paragons, sulfates, phthalates, synthetic fragrances, and harmful preservatives and artificial colors, and all our products are cruelty-free.

Today, the Herbatint line spans the globe, with product placement online and in Europe, North America, Australia, South Africa, the Pacific and the Middle East, with expansion into the consumer hair color and care products, ongoing.